In our often rushed and overly busy lives we seldom take time to smell the roses. However, when it comes to consumer products, we inevitably DO pause to smell, and it is precisely scent that becomes a significant driver of the purchase decision. It’s not an uncommon...
Candles have come a long way since their initial purpose as a source of light. They have evolved into every shape, size, and scent – providing a soothing, calming ambiance wherever placed. Scented candles have been scientifically proven to play an essential role...
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