The World Perfumery Congress is the global stage for fragrance creativity, ingredients, technology, and business – providing the ideal forum for discussions related to the industry’s latest advancements and breakthroughs. Perfumers, industry experts and fragrance companies shared their knowledge from their decades of experiences in the industry.
OnScent’s ScentRadar Reveals TikTok as Fragrance’s New Growth Engine
New AI-powered report shows how creators, Gen Z consumers, and social commerce are accelerating fragrance discovery and sales. HACKENSACK, N.J., March 13, 2026 /PRNewswire/ -- OnScent, a fragrance innovation company rooted in predictive intelligence, today released...