thursday, June 15, 2023
Perfumery with a Purpose: The OnScent Advantage
Perfumery with a Purpose: The OnScent Advantage
Join us for an exciting webinar hosted by OnScent, where we delve into the world of Perfumery with a Purpose. In this session, we will explore the profound connection between nature, humanity, and the art of creative perfumery.
Over the past two years, OnScent has undergone a remarkable transformation, marked by significant milestones. We witnessed the merger of three mid-sized fragrance houses in 2021, followed by the acquisition of two additional fragrance partners in 2022. Furthermore, we embarked on a journey of physical and digital transformation, revamping our Production and Operations, and establishing a state-of-the-art Creative Center. In parallel, we made strategic changes to our branding and positioning, shaping the new OnScent.
Join us as we explore the intricate interplay between consumer desires, creative expression, and the transformative power of fragrance-based wellness. Gain insights into how perfumery can establish a deep connection, not only between individuals and their chosen scents but also between humanity and the natural world. Together, let’s unlock the secrets of Perfumery with a Purpose and embark on an aromatic journey that promises to inspire and captivate.
Don’t miss this exciting webinar where we uncover the heart and soul of OnScent’s Perfumery with a Purpose. Register now to reserve your spot and prepare to be immersed in a world where fragrance becomes a catalyst for personal well-being and profound connections.
Register Now!
Thursday, June 15, 2023 at 12:00 PM EST
Takeaways From the Webinar:
- The transformative power of Perfumery with a Purpose
- The connection between nature, humanity, and creative perfumery
- The impact on customers, partners, and associates
Who Should Attend This Webinar:
- Perfume Enthusiasts
- Professionals in the Fragrance Industry
- Branding and Marketing Professionals
- Anyone Curious about Perfumery
Tyra Thomason, Associate Digital Marketing Manager
Tyra is a highly motivated and energetic creative marketing manager who brings her strong communication skills and youthful perspectives to OnScent’s digital and social media content. Tyra has a B.S. in Digital Media Technology from East Stroudsburg University and an M.A. in Public & Organizational Relations from Montclair State University.
Odila Zocca, Vice President Technical/Perfumery
Odila is a passionate, creative fragrance and cosmetics executive with strong leadership skills. She has over 30 years of industry experience and is a talented technical analytical perfumer as well as a creative perfumer. Her knowledge of the fragrance industry has successfully delivered year-over-year steady growth in air care, personal care and natural fragrance categories. Odila has a B.S. degree in Chemistry from PUCC, Sao Paulo.
George Rich, Sales Executive
George has been with OnScent since graduating with a B.S. in Biology, from the University of New Haven in 2019. George’s path in the fragrance industry has included working in Customer Service, Marketing, and in Sales. His industry education began prior to 2019 working part time positions as an evaluation assistant, QC technician, and fragrance compounder. As a Sales Executive, George oversees the Southwest and New Jersey territories, specializing in new fragrance development with an extensive knowledge of our natural cosmetic ingredients portfolio.
Marnie McBreen, Vice President Strategic Accounts
Marnie holds a B.S. in Business Administration from LaSalle University. She started at Premier (now OnScent) over 20 years ago and has executed strengths in fragrance strategy and concept selling in the personal care and I&I markets, with expertise in both fragrance and natural cosmetic ingredients. Marnie has been integral in OnScent’s sourcing of natural sustainable ingredients and strategic ingredient supplier partnerships.
Rosita Presti, Senior Marketing Director
Rosita has 20+ years of experience in high-visibility marketing positions with global leaders in the CPG industry. She is highly intuitive with a solid understanding of consumer insights and market dynamics, and how—in unison—they shape new product development and fragrance selection. Rosita enjoys a highly successful national and global launch rate for new product development and fragrance concepts for hair care, bath and body care, air care and other household product categories. Rosita holds a B.S. in Marketing and International Business from NYU’s Stern School of Business.
Perfumery with a Purpose: The OnScent Advantage
Join us for an exciting webinar hosted by OnScent, where we delve into the world of Perfumery with a Purpose. In this session, we will explore the profound connection between nature, humanity, and the art of creative perfumery.
Over the past two years, OnScent has undergone a remarkable transformation, marked by significant milestones. We witnessed the merger of three mid-sized fragrance houses in 2021, followed by the acquisition of two additional fragrance partners in 2022. Furthermore, we embarked on a journey of physical and digital transformation, revamping our Production and Operations, and establishing a state-of-the-art Creative Center. In parallel, we made strategic changes to our branding and positioning, shaping the new OnScent.
Join us as we explore the intricate interplay between consumer desires, creative expression, and the transformative power of fragrance-based wellness. Gain insights into how perfumery can establish a deep connection, not only between individuals and their chosen scents but also between humanity and the natural world. Together, let's unlock the secrets of Perfumery with a Purpose and embark on an aromatic journey that promises to inspire and captivate.
Don't miss this exciting webinar where we uncover the heart and soul of OnScent's Perfumery with a Purpose. Register now to reserve your spot and prepare to be immersed in a world where fragrance becomes a catalyst for personal well-being and profound connections.
Register Now!
Thursday, June 15, 2023 at 12:00 PM EST
Takeaways From the Webinar:
- The transformative power of Perfumery with a Purpose
- The connection between nature, humanity, and creative perfumery
- The impact on customers, partners, and associates
Who Should Attend This Webinar:
- Perfume Enthusiasts
- Professionals in the Fragrance Industry
- Branding and Marketing Professionals
- Anyone Curious about Perfumery