TARIFFS IN MOTION
New tariffs are disrupting the supply chain—and the fragrance industry is feeling it. We're bringing experts together to answer your most pressing questions.
Tariffs In Motion brings together experts to unpack the latest tariff developments and their effects on the fragrance industry, hosted by OnScent CMO Chris L. Fuentes.
REGISTER for full access to past replays and upcoming episodes.
Watch the highlights:
Watch the highlights:
TARIFFS IN MOTION
New tariffs are disrupting the supply chain—and the fragrance industry is feeling it. We're bringing experts together to answer your most pressing questions.
Tariffs In Motion brings together experts to unpack the latest tariff developments and their effects on the fragrance industry, hosted by OnScent CMO Chris L. Fuentes.
REGISTER for full access to past replays and upcoming episodes.
FEATURED SEGMENT
MAY 28, 2025
Foreign Trade Zones: 10-Minute Interview with Trade Expert
Rebecca Williams, Managing Director at Rockefeller Group, explains how Foreign Trade Zones can help the fragrance industry reduce costs through tariff deferral, duty elimination, and improved cash flow–plus what’s changed since April 2025.
EPISODE 2 – REPLAY
MAY 28, 2025
Episode Two – Inside Foreign Trade Zones
Discover Foreign Trade Zones (FTZ) and what they mean for fragrance sourcing. Industry and trade experts break down policy updates, FTZ advantages, and cost-saving strategies. Register to watch the full discussion.
Episode 2 – Panelists
Rebecca Williams
Managing Director | Rockefeller Group Foreign Trade Zone Services
Rebecca Williams leads foreign trade zone (FTZ) implementation and compliance efforts for multinational clients across industries. With over 20 years of experience, she specializes in FTZ feasibility, activation, and operations, as well as broader import/export regulatory strategy. A licensed Customs Broker and Certified Zone Specialist, she has held leadership roles in the National Association of Foreign-Trade Zones, where she helped shape FTZ-related policy and regulatory reform.
Susan Nilsen
Customer Relations & Commercial Agreement Specialist | The Agreement Zone, LLC
Susan Nilsen is a negotiations specialist with nearly two decades of experience in business relations and finance where she played a key role in aligning financial strategy with global commercial partnerships. With an MBA from Columbia Business School, she brings a strategic, analytical approach to communication and collaboration. Today, she consults independently through The Agreement Zone, LLC, coaching teams and professionals on customer relations and commercial agreements.
EPISODE 1 – REPLAY
APRIL 23, 2025
Episode One – Insights for the Fragrance Industry
Experts in economics, trade law, and fragrance manufacturing discuss how shifting policies and rising costs are affecting sourcing, logistics, and product development. Watch highlights above or register to watch the full discussion.
Episode 1 – Panelists
David Morrell
Partner | Jones Day Government Regulations
Dave Morrel is a seasoned litigator and former senior U.S. Department of Justice official, with deep expertise in regulatory policy and international trade. As Partner at Jones Day, he advises clients on high-stakes litigation, government investigations, and challenges to federal regulations. Dave previously served as Deputy Assistant Attorney General and held key legal roles at the DOJ and the White House, where he focused on regulatory and trade-related issues.
Aayush Tekriwal
Chief Executive Officer | Van Aroma
Aayush Tekriwal is the CEO of Van Aroma, where he has led the transformation of a legacy family business into a modern, sustainability-focused industry leader. A Carnegie Mellon graduate in Information Systems and Business Administration, Aayush blends technical expertise with deep passion for the flavor and fragrance world. His leadership has driven digital innovation, operational excellence, and a strong commitment to environmental responsibility.
Fred Kritzer
Chief Executive Officer | Aromaholic
With over 45 years in the flavor and fragrance industry, Fred Kritzer is a respected leader and former Vice President of Aroma Molecules at both Symrise and IFF. He has worked closely with global clients on logistics, distribution, and strategic partnerships. Now, as founder of Aromaholic LLC—the leading executive search firm dedicated to the F&F sector—Fred connects top talent to roles across marketing, R&D, HR, and procurement, helping shape the future of the industry.
Tariffs in Motion Details
Purpose
Empower leaders in the fragrance supply chain with timely, expert-backed insights into how global tariffs and trade disruptions are reshaping the economic landscape for scented product manufacturing. Participants will leave with actionable strategies to help ensure resilience, agility, and innovation despite geopolitical uncertainty.
Topics of Dicussion
- What new global economic and political forces are reshaping fragrance trade routes?
- How will tariff changes disrupt sourcing of raw materials and natural ingredients?
- What strategic pivots are available to fragrance companies to protect quality and pricing?
- What questions should fragrance and consumer goods brands be asking now?
Who Should Attend
- CEOs and supply chain executives at fragrance manufacturers and consumer goods companies
- Brand managers, product developers, and R&D leads in personal care, home care, and air care sectors
- Stakeholders responsible for regulatory, procurement, and compliance strategy